Digital Musings

I realise we have all always wanted to know how visitors actually interact on our website through different devices.

For close to a year, we have been hearing a lot about mobile-first indexing, and how Google is making the imminent transition to reflect user behaviour trends & to make the web mobile-friendly. 

Cross domain tracking enables Google Analytics to view different sessions on related sites as a single session. Such kind of tracking is also known as site linking.

Brands and marketers invest heavily in creating good content as it fuels all marketing initiatives. It is often said that eventually everything comes back into style.

It is time for you to delve your business Local SEO to dwell online in 2018.  I am a local SEO fan and would like you to swing to the top in your business area. 

Google Places was renamed as Google My Business in June 2014. 

Schema is a standardised mark-up for a webpage content that is well recognized by search engines for helping website improve its online visibility.

Migrating a web analytics tag manager can be as daunting as a new tag implementation on the entire site. 

Premium Google Analytics account offers 360-degree of data shielding with concentrated data analytics solutions and will help you take key business decisions with better data.

The SEO team was usually seated next to IT, sometimes in a cubicle all by themselves. No one knew what exactly they did, not even their friends in IT. 

Envigo recently conducted its first survey on Future Trends of SEO where we asked SEO professionals, digital marketers.....

Setting up a campaign & going live on Google is easy but it requires a very detailed and precise strategy to set up an effective campaign so that we reach the targeted audience on the GO