Search engine optimization (SEO) is a technique to increase the traffic of a website for its products, services, or content. It helps

The spending of online advertising is expected to grow from USD $266 billion in 2018 to nearly USD $376 billion in 2021, as per a report by eMarketer. 

Digital Marketing incorporates every marketing endeavour that operates either through an electronic device or internet. 

Digital marketing engineers the modern business firms as well as the corporate start-ups.Therefore, the latest trends exhibit an exigency...  

We are the generation that is tech savvy and maybe a little too attached to our phones and laptops than we normally should be. 

Google Analytics shows two types of data in its reports. These types of data are called dimensions and metrics. A dimension is a trait of the visitors on the website. 

Google My Business (GMB) is a free and simplified dashboard that helps business owners manage and update business listings across Google. 

A recent study has found that 90% of the consumers believe that online reviews have had a tremendous impact on their buying decisions. 

Google has recently announced that starting July this year, Chrome will be marking HTTP sites as not secure. This move will make them be in line with Firefox which implemented the same in 2017.

If there is an online social network with over 100 million users asking questions that they know will be answered back, do you think it’d be a good source to generate website traffic?

Twitter has made a big move by announcing its new 280 characters’ limit on tweets. The limit not only affects quoted posts and polls, but normal posts as well.

The way people search information online is changing gradually. People are using voice search on their tablets, laptops, smartphones or voice assistants to look up information of the internet.