The inner and outer workings of a digital agency

Alok Singh

Dec 13, 2011 / In Online Advertising

A Google Adwords & Bing Adcenter Certified Professional with varied and strong knowledge of achieving business goals through implementation of Online Paid Campaigns comes with more than 6 years of paid online advertising experience

How to pass the Google Adwords Certification Exam

Professional qualifications and certifications are limited in the field of online marketing – making the very important. Google's Adwords professional's qualification status is probably at the top of the list. I took the exam and qualified sometime back and I thought that I would share some helpful tips with you to make your exam experiment as smooth as possible.

There are two type of Adwords Certification.

  • An Individual Adwords certification.
  • A company Adwords Certification.

Google Adwords Certification Exam Format.

  • Passing Score 85 %.
  • No of Questions 113.
  • No Negative Marking.
  • Exam Completion time 2 hours and once you start the exam you will not be able to pause the exam

and come back later.

  • You can retake the exam once per 7 days, for a $ 50 fee each time.
  • Providing the tester with a review button, which you can click to skip a question and come back to it at the end of the exam (time permitting).

Here are some tips to pass the Exam.

  • Get familiar with the all the topic covered inAdwordsLearningCenter.
  • Understand in depth the difference in content and search targeting.
  • Understand where to find the information and reports within the different tabs.
  • Have a solid grasp on the latest Adwords Editor.
  • Read the Adwords Editorial guidelines.
  • There is little check box at the top right of the exam page which allow you to mark a question for
  • later review. Make sure to check it, otherwise you will never make it back the beginning questions
  • before times runs out.
  • Focus more on small detail of Google Adwords rather than broad scale ideas.
  • Focus on My Client center uses and benefits.

Related Posts