Narender Kumar

  • Narender Kumar
  • FAQs No More: Unpacking Google's Latest Twist on Rich Resultsloadericon

    FAQs No More: Unpacking Google's Latest Twist on Rich Results

    In the intricate dance of search engine optimisation, the only constant is change. Google, forever on the hunt for a superior search experience, has thrown yet another curveball. This time, they've set their sights on HowTo and FAQ rich results. But what's this change all about? Let's dive in.

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  • Claude 2's Quest for AI Supremacy: A Challenge to ChatGPTloadericon

    Claude 2's Quest for AI Supremacy: A Challenge to ChatGPT

    Artificial Intelligence (AI) supremacy stands as an aspirational peak, a summit that AI contenders ardently strive to scale. In this riveting panorama, a notable rivalry between Claude 2 and ChatGPT unfolds, offering an absorbing study for digital marketing and SEO strategy enthusiasts.

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  • Remarket Like a Pro: Essential Strategies for Google Remarketing Successloadericon

    Remarket Like a Pro: Essential Strategies for Google Remarketing Success

    Remarketing is a powerful digital marketing strategy that allows you to target and engage with users who have previously interacted with your website or mobile app. By presenting personalised ads to these users across various platforms, such as Google Display Network and YouTube, you can stay top-of-mind and drive them back to your site to complete a desired action, whether it's making a purchase, signing up for a newsletter, or filling out a form.

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  • The End of Third-Party Cookies: Adapting to a Cookieless Landscapeloadericon

    The End of Third-Party Cookies: Adapting to a Cookieless Landscape

    Cookies have become essential to today's digital landscape as they facilitate targeted advertising, personalised experiences, and analytics. However, the imminent end of third-party cookies has created a significant shift in how marketers, business owners, and website managers approach digital marketing strategies.

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  • Boosting SEO with Googlebot: How to Optimise Website Interactionloadericon

    Boosting SEO with Googlebot: How to Optimise Website Interaction

    The success of a website in the digital age heavily relies on its SEO. This is an undeniable fact considering its substantial influence on the online visibility and overall business performance of a website. Central to SEO is the interaction between websites and search engine bots like Googlebot. In this blog post, we will explore how you can boost your SEO efforts by optimizing your website's interaction with Googlebot. 

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  • How to Improve Your Website's SEO: The Ultimate Checklistloadericon

    How to Improve Your Website's SEO: The Ultimate Checklist

    SEO, or search engine optimisation, is the process of optimising your website to rank higher in search engine results pages (SERPs). Higher rankings lead to more visibility, more traffic, and more conversions. We have compiled a list of 14 tips to enhance your website's SEO

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  • How Shareable Content Can Drive Traffic and Improve SEOloadericon

    How Shareable Content Can Drive Traffic and Improve SEO

    With more and more businesses competing for a share of the market, it's essential to use every tool at your disposal to stand out from the crowd. One of the most effective ways to achieve this is through shareable content. Shareable content not only drives traffic to your website but also improves your SEO rankings.

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  • How to Master Prompts and Harness the Power of AI for SEOloadericon

    How to Master Prompts and Harness the Power of AI for SEO

    With the rise of artificial intelligence (AI), it is more important than ever for SEO professionals to stay up to date with the latest developments. One area where AI is having a significant impact on SEO is in the use of prompts and chatbots, which are revolutionising the way we interact with search engines. 

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  • Navigating the Complexities of SEO: Essential Strategies for Digital Marketing Managementloadericon

    Navigating the Complexities of SEO: Essential Strategies for Digital Marketing Management

    Search engine optimisation (SEO) is an ever-evolving field essential for any business that wants to increase its online visibility, attract more customers, and grow its revenue. However, SEO can be complex and confusing, especially for those new to the field. Keep reading to learn  some essential strategies for navigating the complexities of SEO and achieving success in digital marketing.


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  • Mastering SEO Forecasting: Insights and Strategies for Long-Term Successloadericon

    Mastering SEO Forecasting: Insights and Strategies for Long-Term Success

    Search Engine Optimisation (SEO) is an integral part of digital marketing, and forecasting its performance is crucial to achieving long-term success. SEO forecasting involves predicting the future performance of your website based on past data and trends in search engine algorithms. Businesses can make informed decisions about their digital marketing strategies and budget allocation by forecasting SEO performance.

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  • From Old to Gold: Why Updating Your Content is the Key to SEO Successloadericon

    From Old to Gold: Why Updating Your Content is the Key to SEO Success

    As businesses continue to grow and expand their online presence, developing effective SEO strategies to ensure they are easily found by potential customers becomes increasingly important. A well-crafted SEO strategy can help businesses drive website traffic, increase conversions, and ultimately boost their bottom line. However, in the ever-evolving world of digital marketing, it is essential to regularly update and revise these strategies to ensure continued success.


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  • The Importance of UX in SEO and How to Improve Itloadericon

    The Importance of UX in SEO and How to Improve It

    In today's digital world, search engine optimisation (SEO) is an essential part of any successful digital marketing strategy. However, it's about more than just optimising your website for search engines. To truly succeed in today's competitive landscape, you also need to focus on delivering a great user experience (UX) for your website visitors.

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