Social media marketing employs social media platforms and websites to advertise products or services. The term has recently gained popularity for its practitioners and researchers. Most social media platforms have built-in data analytics tools, which enables companies to track the progress, success, and the engagement level of their ad campaigns.
Sugandh Kumar talks about Social Media Marketing
Dec 30, 2011
It was a watershed year for the social media team at Envigo. From a two people team, we are now a seven people cross functional team which can handle the social media mandate for clients across industries.